What Is The Google Adwords Display Network?

This is a question I get asked all the time!

Since I consider myself an Expert on this subject, whenever I meet new people I let them know what I do by summarizing my strengths.

I always do my best to explain it as best as I can because usually the person asking this question doesn’t have a clue about Google Adwords and Pay Per Click marketing.

I also get this question from people who do understand Pay Per Click marketing, but think it is all related to the results they see when they do a Google search.

Well, what better way to explain it than let the big “G” do the work for me.

Here is a short video that I found as a reference for one of my recent potential customers. He said this video made “perfect sense” and that he “totally got it” after watching it.

Please leave comments and/or feedback.

 

Comments
2 Responses to “What Is The Google Adwords Display Network?”
  1. Mark DB says:

    I know how frustrating it can be, trying to explain what PPC is, and generally give up when it gets to the Content Network. That video is good though, very simple and easy to understand.

  2. Tommie says:

    Hey Mark,

    Thanks for the feedback.

    Yes, PPC seems to be a fairly tough concept for most people to grasp. Not sure why because it makes perfect sense to me. I guess that is why my friends keep saying: “Dude, you are the expert! It’s suppose to make sense to you so you can explain it to people who don’t get it but need it.”

    Anyway, that video is always much better than my explanation.