8

The Google Divorce Saga Continues…

The video below is a follow up my last post titled “I’m Divorcing Google…” and it clarifies a few things many people seemed to have missed.

The underlying reasoning behind the story has a lesson in it.

Watch the video for more.

Leave your comments and feedback below!

2

What Is The Google Adwords Content Network?

This is a question I get asked all the time!

Since I consider myself an Expert on this subject, whenever I meet new people I let them know what I do by summarizing my strengths.

I always do my best to explain it as best as I can because usually the person asking this question doesn’t have a clue about Google Adwords and Pay Per Click marketing.

I also get this question from people who do understand Pay Per Click marketing, but think it is all related to the results they see when they do a Google search.

Well, what better way to explain it than let the big “G” do the work for me.

Here is a short video that I found as a reference for one of my recent potential customers. He said this video made “perfect sense” and that he “totally got it” after watching it.

Please leave comments and/or feedback.

6

Interview: Adwords Guru Greg Cesar

In this video, I interview Adwords Guru Greg Cesar from The Adwords Dominator.

Greg and I were both speakers at a recent event called Keyword Rockstar Live. This is an event that was hosted by my good friends Jon Shugart of Keyword Rockstar and Joel Peterson.

Greg Cesar is not the typical guru. He actually practices what he teaches and in this interview I ask him for some advice that I think anyone who is trying to run a successful online business should take note of.

Be sure to pay attention because Greg gives me some excellent advice! And as always, comments and feedback are welcome.

 

In this audio, I discuss the importance of Placement Targeting research for your Google Adwords Content Network campaigns.

In my opinion, placement research is sometimes more important than doing keyword research in order to create highly effective Adwords Content Network campaigns.

In a previous post on this site, I discussed why you should separate search network and content network campaigns from one another when running pay per click marketing campaigns with Google Adwords. This audio is an extension of that post and I also plan to add more content on this blog pertaining to this subject because I have been receiving a number of requests for people who really want to find out more about how to become more successful advertising on the content network.

I also discuss two tools on this audio to help you with placement targeting research. One is called Content Bully (Placement Intelligence is now my favorite paid tool!) and the other one is Adsense Finder (free tool).

I encourage you to leave any questions or comments to let me know how you feel about this information and/or if you want more about this subject.

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