I know you are thinking:
What The Hell Is Bidphobia?
Bidphobia is a term I coined that describes the fear people have when buying Content-Based Ads for Online Advertising to get web traffic to their websites, affiliate links, etc.
Whether it’s Media Buying, Google Content (Display) Network, Facebook Ads, Plenty Of Fish, Pay Per View, etc., being able to bid high enough to get impressions for your ads is critical during the data gathering stage.
When it comes to advertising that is based around content, getting little to no impressions for your ads equals DOOMED FOR FAILURE.
Without impressions, there is ZERO chance for getting people to click your ads. No clicks on your ads means ZERO chance of getting your offer seen by your target audience. And of course, we know what happens in the end: FAILURE.
Also, the most important factor in the beginning of any traffic buying campaign is data gathering. This critical information is highly necessary in order to optimize your campaigns for performance and profitability over time.
When you are afraid to bid high enough, you are basically setting yourself up for failure almost every time. You have to be willing to get the impressions to be seen in order to get the data you need to determine if you can make a profit.
Is there a cure for Bidphobia?
Of course there’s a cure! But it will only work for those that are willing to take the necessary steps.
If you are too afraid to bid high enough to get your ads showing, traffic buying is probably not for you.
On the other hand, if you understand the importance of taking the steps you need to take you are a great candidate for becoming a successful traffic buying advertiser.
Stay tuned for more on this subject! If you like what you read so far, I got some stuff you are going to love.
In my latest video, I discuss what I call “The Traffic Trifecta.”
The reason for doing this video is simple. I have advised too many people that do not understand that it takes more than just traffic to a website to make money.
Not only do you need to get traffic, but you also need a few other important ingredients if you really want to convert visitors to buyers.
Since I often find many people who do not understand these basic principles of making money online with their website, affiliate offers, etc., I figured this short video explanation could really help the people who also read this blog as well.
Enjoy the video!
Also, share this with your friends and colleagues and please leave feedback in the comment section below if you find that this information is valuable.
This is an interview I did with Internet and Mobile marketing expert Howie Schwartz.
At the time of this interview, I caught up with Howie at the World Internet Summit here in Atlanta. I didn’t realize how much we had in common in terms of our interests in the world of marketing until I saw Howie’s presentation that day.
I later found out that Howie is also very much and expert in the field of Mobile Marketing, which is also a passion of mine.
Pay very close attention to what Howie is saying in this video, because he and I share a fundamental belief in how to approach keyword research the proper way to get the most benefit from the search engines.
And don’t forget, please leave any comments and/or suggestions.
In this video, I interview Adwords Guru Greg Cesar from The Adwords Dominator.
Greg Cesar is not the typical guru. He actually practices what he teaches and in this interview I ask him for some advice that I think anyone who is trying to run a successful online business should take note of.
Be sure to pay attention because Greg gives me some excellent advice! And as always, comments and feedback are welcome.
If you have been following me for a considerable amount of time, I am sure you have heard me mention Twitter Search being the next generation search engine.
I have been using it for quite some time to do keyword research as documented in a previous post detailing how I use Twitter Search To Uncover Unlikely Keywords.
I also discuss in another video how Twitter affects your Google PageRank and what this means for you.
This new finding is particularly important to me because the big “G” seems to be putting a lot of stock into Twitter even though they don’t own them… YET.
Watch the video below to see what is happening now, and don’t forget to leave comments below.